A Hub for Start-Up Ventures

CHANGe UP Ground, situated within Pohang University of Science and Technology, serves as a vital center for innovation and entrepreneurship. Designed by POSCO A&C and USD Space, this facility is dedicated to fostering start-up venture companies and facilitating the exchange of research across various fields.

Architectural Vision

The architectural vision behind CHANGe UP Ground is to create a collaborative platform where diverse start-up ventures converge. Inspired by the spirit of innovation, the design aims to blend historical significance with futuristic aspirations, symbolizing progress and possibility.

Floating Architecture

Embracing the concept of “floating,” the architecture of CHANGe UP Ground represents a departure from traditional structures. By incorporating weightless thinking and a philosophy of lightness, the design offers a sense of freedom and imagination. The use of mirrored mass combinations and open spaces encourages interdisciplinary communication and urban connectivity.

Imaginative Space

The floating architecture of CHANGe UP Ground invites viewers into a dreamy and mythical world, detached from the constraints of gravity. It transforms the surrounding land into a vibrant and active environment, fostering creativity and connectivity. The space serves as an accelerator for urban elements, embodying new possibilities and inspiring future generations.

Incubating Innovation

As an incubator for innovation, CHANGe UP Ground provides a dynamic space for start-ups, education, and research to converge. Like a furnace that melts iron to create new materials, this space cultivates inspiration, network, and communication, generating synergy and creativity.

Creative Collaboration

The start-up support center emphasizes the importance of shared spaces to stimulate creativity and synergy among individuals. By maximizing shared areas and promoting collaboration, the facility encourages the exchange of ideas and the emergence of new concepts.

Universal Atrium

At the heart of CHANGe UP Ground lies a universal atrium, serving as a central gathering space and circulation device. This three-dimensional atrium connects all levels of the building, offering a multifaceted environment for communication and interaction. It serves as a vibrant hub for lectures, discussions, exhibitions, and social gatherings, fostering a sense of community and collaboration.

CHANGe UP Ground stands as a beacon of innovation and collaboration, inspiring individuals and businesses to reach new heights and embrace the possibilities of the future.